Beach History
Prior to the 1950’s, Weirs Beach was known simply as “Weirs”, or more commonly, “the Weirs”, and in the popular language, this colloquialism continues to this day. The addition of the word “Beach” to the locale’s name was the marketing idea of a few savvy local businesspeople, especially Ed Hoagland, owner of the Lakeview House at the time. (It is still rare to find a town on the map anywhere in the USA today with the word beach attached to its name that is located on a lake, and not on the ocean!)
On November 17, 1955, by unanimous vote, the Laconia city council made the name change from “Weirs” to “Weirs Beach” official. Going along with the change was the B&M railroad. On April 12, 1956, the railroad ordered its local ticket agency to change the name of the Weirs train station to Weirs Beach station (the sign was actually changed on April 29.)
But the word “Beach” could not be added until there actually was a beach. Prior to the 1950’s, there was no beach at Weirs Beach. Bathers swam off the rocky shores of Endicott Park to a diving raft.
The Diving Rafts
THE MINI BATHING BEACH
Back then, people didn’t go swimming – they went “bathing”.
WHEN THERE WAS NO BEACH
In the photo below, one of the three sets of railroad tracks which had been part of Lakeside Avenue since the mid 1880’s had been removed as far as the Cavalary HQ building and was in the process of being removed entirely.
It was during the 1949-1951 administration of Laconia Mayor Thomas J. McIntyre (a Democrat, he was later elected Senator, and served NH from November 7, 1962 – January 3, 1979) that the beach was created. Starting in 1950, and continuing off and on until the early 60’s, truckload after truckload of sand – some dredged from the Lake (the Army Corps of Engineers was dredging the Weirs Channel to deepen it at the time), and some from the nearby town of Gilford – was brought in to build the beach. Click here for a 1950 photo of the Weirs Channel dredge.
At the same time, three long breakwater jetties were built to retain the sand. Two jetties divided the central part of the beach, and the third jetty along the Weirs Channel kept the sand from washing away down the channel.
The Jetties
BEFORE AND AFTER PHOTOS
Compare the two aerial photos below to see Weirs Beach before and after the addition of the beach. The color aerial from 1960 shows the brand new, big, beautiful beach. The black and white aerial photo appeared in an ad sponsored by the Weirs Chamber of Commerce in a 1949 promotional brochure.
THE BREAKWATER
EROSION TAKES ITS TOLL
Only 8 years after its initial construction, erosion had already taken its toll. A May 1958 Laconia Citizen article noted that work was about to start on a project to reclaim “about 2,000 cubic yards of sand which have washed away from Endicott Beach at The Weirs.”
As is clear in the photo below, in 1960 the beach originally extended via a narrow strip all the way to the public docks. Mother nature and the forces of erosion have taken their toll over the intervening 40+ years; today, the beach does not even extend as far North as the second set of stairs that used to lead to the beach from the public boardwalk.